pelage. French for fur.
one question kept coming up: am i actually taking care of my dog the right way?
the products were there. the guidance wasn't. pelage is the answer to that question: everything you need for bath time with your dog, video tutorial included.
we don't do anything without a reason. here's what drives us.
grooming on their terms.
some dogs need more time. more patience. a different approach. pelage is built around that: the products, the method, and the guidance to use them together.
formulated for the sensitive ones.
what you put on their coat ends up on their skin. pelage formulas are free from sulfates, silicones, parabens, and PEGs — ph balanced, and developed with dogs who feel everything a little more.
made in europe. made to last.
our textiles are crafted in France. our cosmetics developed in a european lab with specialists who've spent years getting this right.









